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  1. Android News

    Application developers can now track app installs from Google search based on keywords

    Google recently started letting users install Android applications directly from a Google search. Now that this feature is live, developers are able to monitor their new application installs with analytics and see exactly what keywords users are searching for when they installed their application.
  2. Android News

    AppAnnie's 2015 retrospective compares the App Store to Google Play

    App Annie collects data on application stores for various platforms and they have just released their retrospective of 2015. Two big key points show that Google Play brought in twice as many app downloads as the App Store in 2015, but the App Store is bringing in 75% more revenue than Google Play.