I have investigated the issue more. First off it seems like Android 4.3 does tend to have a higher percentage of battery drain from Google Services but that percentage may not be quite as bad as you would think...
Google Services, battery usage and other areas of confusion | Android Central
Just weird that I didn't notice such a high percentage until I enabled some things in Google Now, and now I can't seem to get it to drop back down to where I didn't notice it.
I dug into different settings more and disabled some more things in Google (will see tomorrow if I can get Google Service to drop back down to a more reasonable percentage)
Open Google Now > Settings > Privacy & accounts > Google location settings > Access location
I unchecked "access location". If I remember correctly when the Google Now switch was off I dug into the above setting and still found the "Access Location" box checked that allows google apps to use your location any time the phone is on, I guess through wifi or cell towers. I unchecked that.
I also went in to my Google Account settings and found that everything was checked to sync by default. So I unchecked most things I don't need as the above poster mentioned. I'll pull it off the charger and hopefully tomorrow Google Services will not be beating my screen in power consumption!
With everything said tonight I am at 40% charge, 17h 44m on battery, 3 hrs 6 min of screen on. I can't complain TOO much ha ha. I did disable some of the above mentioned things earlier in the day though. The real test comes tomorrow.
Thanks for the responses!