Come on, the thing is badass! Who would want a cutsy girly car like the VW Beetle? I'd probably be turned off by a commercial targeting women. I want my stuff to seriously WORK, gimme a S2000... or a Viper! The red & black is sexy for anyone, who cares if pink silicone would look terrible on it? The phone simply isn't 'cute', and they'd struggle to make a cute commercial out of it.
Besides, from the girls' perspective, if you're trying to meet guys, are you better off trying to make conversation about your D&G purse, or the technological marvel of the DInc? Easy way to show off smarts/substance; phones like this are great for the ladies IMHO.