Verizon recently changed there data plan towards the end of last year. I believe they had a 15 dollar data plan and a 25 dollar data plan. Now it's a 30 and a 45 dollar plan. I think they will be fine with the current pricing. I think they will look at the stats from the huge spike in new smartphone sales and come to realize that the average usage in their unlimited GB plans (which really is 5GB) is averaging about 2-3GB. If people are going well over the 5GB mark then they may find themselves in a interesting spot but if their mark per each person is 5GB it will average itself out. My philosophy, take it for what it's worth. (Not much! LOL)