I have looked at and auditioned Apple Airpods 3 myself, but I couldn't justify paying that much for BT earbuds, and also I don't have an iPhone so I wouldn't be able to use any special features that they might offer. I've got sets of Huawei Freebuds 4 and 4e BT earbuds, for less than half the price of Airpods, which I'm very happy with. As well as a pair of Sony BT noise-cancelling headphones, that I use on trains and planes. I also have Bose QC35 BT headphones, but they're getting a bit crusty now.
BTW when I bought the Sony BT headphones, I did look at and audition Apple's Airpod Max BT headphones. But there was an immediate deal-breaker for me, in that they can't be used in wired mode, with a cord plugged in. Because an important feature for me with any headphones, I must be able to plug my headphones into an aircraft in-flight entertainment system. And the Sony and Bose BT headphones, did both come with the appropiate dual-jack aircraft adapters, as well as cords, which the Airpods Pro do not. Without the adapter, even with wired headphones, if you plug a normal stereo TRS jack into an aircraft system you only hear one side only. If you're on a flight and you want to use your own cans with the in-flight, and your headphones are Bluetooth only, you're SOL.